Everywhere I go speak aspiring authors–writers who have not yet managed to get published–as well as published authors complain to me about the fact that they must promote themselves and their books. They simply do not want to take on this task. Period. Usually I tell them them to wake up. Notice what century they [...]
Now that I have introduced the concept of blogging, I’ve opened up Pandora’s overwhelm box for many writers. Why? Because most writers don’t feel they can get their “real” writing done if they also blog. Not only that, they lump blogging in with all that other social media “stuff,” like social networking, they need to [...]
Discoverability. It’s the most important word for an aspiring author to know and to master. The Internet is where everyone and everything gets found today. If someone searching for you, your book or subjects related to your book can’t find you on the Internet, you will remain obscure. Unknown. That’s not what any aspiring author [...]
A lot of people say they want to become authors. In fact, 81% of the American population says so. Only about 2% of them actually writes a book or gets it published. For some of them, the problem simply lies in the fact that they can’t get their book written. They don’t find or make [...]
I speak to and with aspiring authors almost every day. They all share the dream of becoming published authors. What stops them? If I ask them they will tell me the following: “I can’t seem to get my book written.” “I don’t have an agent.” “I received 20 rejections from publishers.” “I don’t have an [...]
More aspiring authors than I can mention in desperate need of a platform refuse to use social networking. They see it as a waste of time and a time sink. Published authors needing to promote their books also won’t go near Twitter, Facebook, LinkedIn, or Google Plus. Somehow, it is beneath them, an activity not [...]
Over and over again we hear the phrase, “Content is king!” Writers produce content. And content drives readers to our books, websites, blogs, videos, audio, and social networking sites. It’s what creates SEO, but it also makes our readers trust us, like us, know us. Our words—whether written or spoken—must strike a chord with those [...]
Over the course of the last 29 days of Write Nonfiction in November (WNFIN) blog posts, one thing struck me over and over again: The publishing world changes almost daily. I know most writers know this. They just don’t always get what it means to them and to their ability to succeed as authors. And [...]
With the New Year fast approaching, it’s time to consider the writing projects and platform building you didn’t finish in 2010 and make them a priority for 2011.What projects have remained on your to-do list all year long, part of the year, or even just this past month? It’s time to make them top priority. [...]
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