Category: Guest Blog Posts

Easy Internet Marketing Opportunities for Nonfiction Authors

Authors used to spend their time promoting themselves via speaking. Getting up in front of audiences offered the #1 way to sell books. It ran a close race with radio appearances—or any type of media appearances. Face time…in front of large audiences. That was the ticket to book sales. These days, however, the Internet is [...]

Connecting with Bloggers to Promote Books and Build Platform

Many authors promote their books with blog tours, providing guest blog posts or interviews for a variety of bloggers after the release of their books. Aspiring authors also can build platform effectively by employing the same strategy–writing guest blog posts and creating relationships with bloggers who might later review their books or help them promote [...]

Connecting with Bloggers to Promote Your Book

When I work with aspiring authors on their proposals or as a publishing mentor, I often advise them to build platform by becoming a guest blogger for other popular blogs. When we work on the promotion section of their proposal, we talk a lot about guest blogs and virtual book tours.  Indeed, once their books [...]