I frequently get asked, “What, if any, benefit is there to traditionally publishing a book?” This question typically comes from…
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Archives for November 2010
11 Ways to Zig When Everyone Else is Zagging in Social Media
When I tell aspiring authors they must get involved with social media, they almost always cringe. Much like blogging, they…
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Get 30 Million Unique Visitors to See Your Content Per Month
Several of my guest bloggers, like Linda Lee and V. Michael Santoro, have mentioned e-zine articles or article marketing already…
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How to Market Books with Articles, Podcasts and Videos
My most recent guest bloggers have discussed how to drive traffic to websites and blogs in an effort to publicize…
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How to Use a Rifle and Shotgun to Accomplish Your Book Promotion Goals
A few days ago I ran a post about how to pitch the media. However, sometimes getting media attention takes…
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4 Free Ways to Drive Traffic to Your Website or Blog
A website or blog goes a long way towards helping an aspiring author build platform. It also helps an author…
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How to Turn a Writer Into a Speaker
One of the most time-tested ways to build an author platform involves good old fashioned speaking. By that I mean…
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