If you want to be a published author, you need an author brand. Since, most writers don’t know much about branding, I asked Rob Eagar, a marketing consultant and author of Sell Your Book Like Wildfire: The Writer’s Guide to Marketing and Publicity, to explains why you need an author brand and to offers insight into what makes one brand…
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You can do just about anything online, including a book tour, and do it more successfully than offline. Knowing how to do it is another story. I’ve had a lot of success with virtual book tours, so I asked Dana Lynn Smith, the Savvy Book Marketer and author of Virtual Book Tour Magic: The Secrets to Planning a Successful Book…
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Today, aspiring and published authors have to constantly keep pace with technology, especially if they want to sell books. That means knowing where and how to sell books on the Internet–before and after your book release. I asked bestselling indie ebook author (A Walk in the Snark) and social media consultant Rachel Thompson to provide you with the most essential…
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The job of selling books begins the moment you decide you want to become an author. You need to build an author platform—a built-in readership for your books—long before your book is published. Platforms are created with the promotion of aspiring author, published author, published books, and forthcoming books. And you are the one who will do most of the…
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Despite the fact that you’ve been told ebooks are simple and inexpensive to produce, you may still be scratching your head and wondering how to produce and publish one after you’ve written it. And the fact that an ebook is digital may cause you some concern if you’re a technophobe (which many writers are). Kristen Eckstein, The Ultimate Book Coach,…
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