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Building Platform by Writing a Newsletter

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Here’s a platform-building element that’s manageable for any writer. Yet, most writers don’t bother to take it on. Why? Because it’s time consuming and requires follow through. How do I know this? Because I’m at fault of starting newsletters and…well…not following through with them. I’m so busy doing other things, like blogging, for instance, that the newsletter falls by the…
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What is an Author's Platform and How Do You Build One?

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The majority of people who come to me for help with their nonfiction book proposals have one issue in common: They have nothing to fill the platform section of the proposal. This may seem a small problem. After all, it’s just one part of the proposal and has nothing to do with having a good idea or being able to…
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How to Make Money Selling Information Products

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On several occasions I have written about information products. Any writer can produce information products and create multiple streams of income–or even just one stream of income. Don’t have any idea what I’m talking about? No worries. Today, Stephanie Chandler, author of from Entrepreneur to Infopreneur, is here to tell you not only what information products are but how to…
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22 Ways to Increase Your E-zine Subscriber List

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When building an author’s platform, writers often fail to create a sizable subscriber list. They think their list of email addresses will suffice. However, this is not enough.The way to successfully promote a book, service or information product is through a subscriber list–a list of people who have actually asked to be notified about you books, services and products. A…
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What’s an Author’s Platform Anyway?

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I talk about building author platform a lot. I’ve even described and defined author platform. However, fellow author, blogger and speaker Joanna Penn, of The Creative Penn, does a pretty good job of describing an author’s platform as well. So, today I thought I’d let her tell you what one is and why you need one. Sometimes it helps to…
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