As authors continue to look for ways to promote their books, the ever-decreasing number of newspapers providing book reviews seems to make it harder and harder to get the world out. However, the Internet has spawned a host of bloggers who specialize in reviewing books of all types and actually giving authors more ways than ever before to land reviews. Thus, authors should consider getting their books reviewed by what has come to be known as a “book blogger.”
Some 250 book bloggers attended the first-ever Book Blogger Convention in May, an event held at Manhattan’s Javits Center the day after Book Expo America (BEA) ended. Sponsorships from major New York publishing houses and lots of support from independent presses seems to have given book bloggers’ an accepted position in the industry. So, garnering a review from one of these bloggers actually can mean as much as a review from a traditional newspaper columnist.
If you are wondering who these bloggers are, Publisher’s Weekly provided a list of the 200-plus attendees at the Book Blogger Convention and the links to their blogs—and handy resource when it comes time to send out review copies of your book. You can find the list and the links here.