More blogs become books every day. Why? Publishers see them as successfully test marketed book ideas. If the blog has enough unique readers, they assume it will also attract book buyers. Not everyone agrees with the premise behind blogging a book—writing a book and building author platform at the same time (and maybe even hoping or trying to get discovered…
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How Writers Can Use the Super Bowl as a Promotional Tool
I’m not a football fan—at all—but I spent the afternoon and evening yesterday keeping my husband company as he watched the Super Bowl. I watched the commercials and the halftime show and kept a running commentary on them on Twitter as I pigged out on junk food. With the exception of the dip and chips, I found the time actually…
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Building Platform with Bylined Articles
Recently I reminded myself of how I began my career. I wanted to be a writer. I did not want to be an editor. In fact, I wanted to write fiction. (Imagine that.) Some of you may have heard me tell the story of how my mother said, “Only really good writers can make a living as novelists.” I took…
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Julien Smith on Methods for Becoming a Bestselling Author
I believe many writers don’t publish their work out of fear. Fear of failure, and fear of success. Thus, when I read Julien Smith’s latest book, The Flinch, which he published as a free ebook with Seth Godin’s Domino Project, I was quite taken by both the topic and by the writer. I would describe The Flinchas a book about…
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What Do Your Social Media Stats Mean to an Agent or Publisher?
I recently saw this basic question asked in a LinkedIn discussion: What do all my social media stats—blog readers and social networking followers—mean to an agent or a publisher? My response: “They mean a lot.” They mean you have platform. And platform equates to you being someone with whom an agent or a publisher wants to go into business. More…
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