I began my media coaching today with Michael Ray Dresser, host of the well-known radio talk show Dresser After Dark, my regular guest blogger and author of the forthcoming book, Why Do They Listen? Creating a Compelling Connection with Your Audience Anytime, Anyplace, Anywhere. I discovered that media coaching has a lot in common with the publishing mentoring I do…
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What Your Audience Really Wants
Writers and authors dream of getting on radio and television talk shows so they can talk about their books. Why? Because this supposedly results in spikes in book sales. Not always. At least not according to media coach Michael Ray Dresser, host of the well-known radio talk show Dresser After Dark, a place where many authors promote their books. In…
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Pitching for Perfect Coverage
Not long ago I wrote a post about building author platform by pitching yourself to the media. However, you can pitch until you are blue in the face and not get anywhere if you don’t know how to pitch. In this post, my regular guest blogger, L. Drew Gerber, CEO of www.PublicityResults.com and creator of www.PitchRate.com, offers some great advice…
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One Good Blog Post May Be All You Need to Get Published
Sometimes one blog posts is all it takes to get you noticed by readers, other bloggers, radio show hosts, agents and, ultimately, a publisher. That’s how it worked for award-winning author Patricia V. Davis anyway—and it can work the same way for you. She wrote one blog post that went viral, grabbing the attention of agents and publishers and now…
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Birthing Your Book
Many people feel pregnant with a book. Giving birth to that book doesn’t have to take years. You can give birth quickly, easily and effortlessly—in nine months or so (sometimes even less)—if you do your publishing pregnancy exercises diligently and conscientiously start to finish. Going through the early “stages” of a book pregnancy mimics the process of preparing to write…
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