Nothing matches the power of a large mailing list when it comes to marketing your books, products or services. Thatās why it behooves aspiring and published nonfiction authors to focus time and energy on list creation. You can do this effectively using your writing skills. Write and produce a quick ebook and give it away for free as a lead…
Read More
Today, Penny Sansevieri (@Bookgal), CEO and founder of Author Marketing Experts, Inc. and a best-selling author and internationally recognized book marketing and media relations expert, explains how your ability to get endorsements for your book from the “right” peopleā”influencers”āinfluences your book sales. As a marketer, I know how hard it is to make your book stand out from the countless…
Read More
You might find it difficult to write an article for a major magazine if you have no previous experience doing so. Without āclips,ā many mass media publications wonāt give a newbie a chanceāat least not on a long piece. However, many magazines will offer contracts to less-seasoned writers if you query them with an idea for a short article. Look…
Read More
The most successful authors become authorpreneurs. They build businesses around their books. They put on their business hats and find ways to leverage their contentāor the themes and topics in their booksāinto additional streams of income. In this way, they prevent themselves from relying solely on revenue gained from book sales. Put Your Entrepreneurial Spirit to Work To become an…
Read More
Blogging for Authors: Lesson #13 A blog provides a useful tool for authors, especially nonfiction authors. Not only does it help you become discoverable to potential readers, which means buyers, it also helps you become an expert in your subject area. Plus, it provides you with a way to build a business around your book(s) and your blog. Yes, you…
Read More