Most writers don’t think about the need for great head shots. In fact, if you look at their websites and…
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New Year’s Guide to Protecting Your Business’s Brand
On and off I’ve spoken about branding here on this blog. However, an important part of branding involves protecting your…
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How Authors Can Find Their Unique Brand
Now that you have had a brief education in branding for authors, it’s time to get a bit more serious…
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Why Every Writer Needs a Brand and How to Brand Yourself
Today we turn our attention to branding, a subject many writers never consider. In their desire to just be writers…
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What Makes You and Your Book Unique?
Another business area writers tend to avoid—or not even know exists—involves branding. I sort of knew branding existed, but I…
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