Every day writers complain to me about how they (1) don’t want to promote themselves and (2) don’t have time…
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1 Similarity Between Self-Publishing and Traditional Publishing
Many aspiring authors harbor an important misconception about the difference between self-publishing and traditional publishing. There are some fundamental differences…
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Don’t Be an Anonymous Nonfiction Author
Today’s guest post is from my colleague, Dana Lynn Smith, The Savvy Book Marketer. Some authors are introverts, preferring to…
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The Power of Bad Publicity
So many people fear bad publicity. Writers want to write under pseudonyms so no one will know who really wrote…
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What Can an Author Blog About?
Authors constantly ask me what they can blog about. They have a book–fiction or non-fiction–and they want to know how…
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How to Use a Rifle and Shotgun to Accomplish Your Book Promotion Goals
A few days ago I ran a post about how to pitch the media. However, sometimes getting media attention takes…
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How to Build Online Relationships and Sell More Books
Not every author wants to speak in front of audiences, although speaking has been the publishing industry standard for promoting…
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