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Four Tips for Writing Newsletters that Build Lists

Aspiring authors can build platforms—build mailing lists—with newsletters by doing two things: sending them out regularly and providing useful information. The first takes some effort and scheduling; the second simply entails writing about what you know. If you want to build your mailing list with a newsletter, try using these four tips: Include tips, tools [...]

Building Platform by Writing a Newsletter

Here’s a platform-building element that’s manageable for any writer. Yet, most writers don’t bother to take it on. Why? Because it’s time consuming and requires follow through. How do I know this? Because I’m at fault of starting newsletters and…well…not following through with them. I’m so busy doing other things, like blogging, for instance, that [...]

22 Ways to Increase Your E-zine Subscriber List

When building an author’s platform, writers often fail to create a sizable subscriber list. They think their list of email addresses will suffice. However, this is not enough.The way to successfully promote a book, service or information product is through a subscriber list–a list of people who have actually asked to be notified about you [...]