One of the tried and true ways to increase book sales involves soliciting positive book reviews. Most authors have heard how the reviews offered by The New York Times can affect book sales, but more and more reviews offered at on-line portals, like Amazon.com, are affecting book buyers purchasing decisions. It’s possible to actually solicit good reviews for your book,…
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The Top 4 Book Marketing Tactics in Today’s World
Every author needs to tackle book marketing and promotion at some point. I know that I began promoting my new book, How to Blog a Book, with workshops, teleseminars, and a blog long I had a completed manuscript. That’s how I landed the book deal. And now I market it the same way but have added in media appearances, conferences…
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Sound Bites for Authors
For the next nine days of Write Nonfiction in November, you’ve got to wear your writer’s hat while you work on your writing projects. But when you read this final series of blog posts, you must put on your business hat. I know that’s not something writers like to do, but it’s a necessary part of become a successful writer—a…
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Websites, Blogs & Content Management Systems: Which One is Right for You?
Every writer needs a website. And they need that website long before their book is released and they want an Internet location from which to promote and sell it. They need a website prior to ever approaching an agent or publisher or releasing a self-published book. It’s the place where you create your brand and where you promote yourself as…
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How to Have a Successful Blog Without It Taking Over Your Life
I’ve always thought blogging seemed a natural activity for writers. After all, it involves writing. Blogging also allows writers to become self-publishers and to get their writing read. Plus, for aspiring and published authors it provides an easy promotional tool because it doesn’t require doing anything very different than they already do. They simply need to write. Yet, to my…
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10 Tips for Prepping Your Manuscript: A Self-Publishers’ Checklist
If you want to self-publish your book, completing the manuscript constitutes only the first step. Then you need to take that (hopefully) professionally edited piece of work and have it turned into a book. That means you must have it designed (hopefully) by a professional designer and then printed. I say ”hopefully” because all too many indie authors fail to…
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Nine Essentials for Self-Publishing Success
Despite all the great advice offered by WNFIN’s expert bloggers, it’s possible that your book proposal may not land you a traditional publishing contact. Or maybe you have no interest at all in traditional publishing; you may want to be an indie publisher—to self-publish your work. Great! At this point in the WNFIN challenge, we turn our attention to just…
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