SOPA and PIPA represent two bills in the United States House of Representatives and the United States Senate respectively. SOPA is short for the “Stop Online Piracy Act,” and PIPA is an acronym for the “Protect IP Act.” (“IP” stands for “intellectual property.”) These bills are efforts to stop copyright infringement committed by foreign web sites. If the SOPA and…
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Over and over again we hear the phrase, “Content is king!” Writers produce content. And content drives readers to our books, websites, blogs, videos, audio, and social networking sites. It’s what creates SEO, but it also makes our readers trust us, like us, know us. Our words—whether written or spoken—must strike a chord with those who read and hear them;…
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On and off I’ve spoken about branding here on this blog. However, an important part of branding involves protecting your brand with a trademark. I’ve been very interested in this topic, but I felt I couldn’t afford to find out if I needed a trademark–or more than one. Lawyers who specialize in trademarks can be quite expensive! Then, I met…
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Technology. Sometimes I really hate it. I’ve spent days trying to figure out how to get a video to work on my computer from an expensive camera my husband purchased. In the end, I spent more hours discovering how to video myself using my computer’s camera–and then more time figuring out how to edit the video. (Then I lost the…
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More than once I’ve been told to incorporate my business. .”Nah,” I’ve thought. “I’m small. I’ll remain a sole proprietorship.” However, when I consider the risks, I know I need to make that change…and fast. While attending BlogWorld & New Media Expo in Los Angeles, CA this past November, I met Nellie Akalp, the CEO of CorpNet, an online incorporation…
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