Publishing one nonfiction book typically doesn’t provide you with a ticket to success—at least if you want a career as a nonfiction author or any type of author for that matter. To succeed in the competitive publishing arena, you need a career plan that includes a book—or more than one book—as well as a brand, a website, a promotion plan,…
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Today Kathleen Gage (@KathleenGage) offers advice about book marketing. No matter how you publish, you need to master this task if you want to sell books. “Writing the book is the easy part. Then begins the work.” This is a statement very few authors want to hear, yet those who pay heed to it are the ones who will sell…
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Many writing or publishing experts can advise you on how to write a book and become a published nonfiction author. Fewer authorities can tell you how to succeed as a nonfiction author, but that’s the advice you need most—and it has little to do with writing or publishing. I’m not talking about receiving tips on promoting your book or building…
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Your ability to generate ideas or produce compelling manuscripts represent a small determining factor in whether you will succeed as a nonfiction writer or author. Your success depends in larger part on the possession of the essential personality characteristics necessary for success. Every year it becomes more difficult to succeed as a nonfiction writer. The book publishing industry becomes more…
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Writers write. That’s the adage, right? But sometimes—more often than you care to admit—writers don’t write. You know it’s true. Like me, sometimes when you sit down at your computer to work (which means “write”), you don’t do anything close to producing work. You don’t type a word—except in a Facebook update, a comment on a blog post, or in…
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