I began thinking about who would offer “blurbs,” or testimonials, for my new book, The Author Training Manual, as soon as I delivered the manuscript to the publisher. I still had eight months until publication, but I wanted those reviews inside the book and on the cover, so I needed to have them in time for the design process. I…
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Part of your book marketing plan can include pre-launch promotion items. In some cases, you’ll just be creating buzz or still building author platform. In other cases, you’ll be implementing tactical steps that actually drive your readers to your book before it is released, such as blogging a book. Anything that offers potential readers an opportunity to pre-order your book,…
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It’s been said that a marketing, or promotion, plan can make or break a traditional publishing deal. However, a marketing plan also can mean success or failure for an indie book or a traditionally published book. The hard work of selling copies of a book no matter how published gets done by none other than the author. And this is…
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If you plan to self-publish your book after National Nonfiction Writing Month (NaNonFiWriMo) is over, you’ll need to consider how you might design not only the cover but the interior. Indie publishers most often hire out design, but these days you have many other options, such as high-quality book designs created in WordPress from book designer Joel Friedlander. Still, you…
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Today, on Day 16 of National Nonfiction Writing Month, it’s time to talk about how to improve your manuscript once completed. No matter what you write, it’s important to know how to edit your own work, especially if you plan to freelance or to blog. There are many times when the only eyes that will see your work before you…
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