Yesterday I wrote about why I thought entering a blog contest in your niche was a good idea. I said it helped increased traffic to your blog and also offered a way to increase your blog’s exposure while building author platform.
One more reason exists: Entering a contest affords you an opportunity to create one–or possibly more–links to your blog. Links increase your blog’s searchability on the Internet. Why? Because the more links that exist leading back to your blog, the higher up in the search engine results pages (SERPs) your blog moves. If your blog has a lot of links, that means when someone searches on your topic on Google, for example, your blog will appear on page one or the search…not on page 10.
Now this doesn’t happen over night. You have to create links over time, and over time the search engine optimization (SEO) of your blog improves and your SERPs moves up.
My blog, My Son Can Dance, needs some help in this area. It has some links, but it needs more. The contest I entered, the 20 Best Dance Blogs, will help. Links appeared on Facebook, LinkedIn, Twitter, and in Movmnt. Plus, a link appeared in several places on the Dance Advantage website in relation to the contest.
So, find places to create links for your blog. Here are two posts related to this topic that I wrote and published on my other blog, How to Blog a Book. They will give you more information about linking.
(Guess what? By providing the links to those posts and that blog here in Write Nonfiction NOW!, I just helped the SEO of How to Blog a Book, which should eventually help move it up in the SERPs.
Now…if you want to help my other blog, My Son Can Dance, you can vote for it here in the contest I mentioned, or create a post with a link to the blog or to the blog and the contest telling your friends to vote for My Son Can Dance. (I’d be very grateful for the link and the votes!) Or you can create a link to this post and share it with friends.
If you do any of those things, thank you! :~)