It’s often been said, “Writing the book is easy, marketing it is the hard part.” Maybe that’s because there’s just…
Read More
Mini Primer for Putting Together a Publicity Release
Todays guest post is written by Carolyn Howard-Johnson, author of The Frugal Book Promoter. “You’re Invited to a Publicity Party”…
Read More
How Writers Can Use the Super Bowl as a Promotional Tool
I’m not a football fan—at all—but I spent the afternoon and evening yesterday keeping my husband company as he watched…
Read More
10 Reasons to Promote Your Book with Postcards
For several years I’ve been using a postcard-sized promotional piece to market my writing and editing services. However, it has…
Read More
Online and Traditional PR Tips for Writers
As I wait for my three, yes, three, books to arrive from the printer, I turn my attention to promotion….
Read More
Tupperware Parties for Books? Why Not?
Authors are always looking for great new ways to promote and market their books. Just when you think it has…
Read More
How to Create Viral Videos
We’ve all heard how important it is for aspiring authors and authors to utilize videos on websites, in blogs and…
Read More