Nothing matches the power of a large mailing list when it comes to marketing your books, products or services. That’s…
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Nonfiction Writing Prompt #47: Create a Year-End To-Do List
You have exactly 22 days until the end of the year. Have you taken time to look back over the…
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Nonfiction Writing Prompt #46: Create a Call to Action
An email list serves as your most powerful platform element. However, with the amount of email we all receive today,…
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Four Tips for Writing Newsletters that Build Lists
Aspiring authors can build platforms—build mailing lists—with newsletters by doing two things: sending them out regularly and providing useful information….
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Building Platform by Writing a Newsletter
Here’s a platform-building element that’s manageable for any writer. Yet, most writers don’t bother to take it on. Why? Because…
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How to Publicize your Book: Getting Started
Many would-be nonfiction authors make the mistake of not beginning to think about publicity for their book until after they…
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