Authors are experts and authorities. Even if you are just starting to think about writing a book, if you know…
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Why Should An Author Think Carefully About Online Image?
Your online image as a writer doesn’t just rely on the written work you share. It revolves around everything you…
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The Three Most Important Reasons Authors Need a Blog
Blogging for Authors—Lesson #11 Lot’s of people will tell you blogs are dead. Too many of them exist. The Internet…
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Four Branding Tips for Authors
Branding can seem an ominous job for an author. The “big brands” like Nike, Levis, Audi, and Apple have put…
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6 Steps to Creating Your Author Brand
Branding seems like an activity best suited to companies, like Nike, Audi, Best Buy, Rolex, or Amazon. Books and words…
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