Part of your book marketing plan can include pre-launch promotion items. In some cases, you’ll just be creating buzz or…
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How to Create a Marketing Plan for Your Nonfiction Book
It’s been said that a marketing, or promotion, plan can make or break a traditional publishing deal. However, a marketing…
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Why I Am Blogging My Next Book Here on This Blog
If you haven’t noticed, I’m blogging bits of my next book, The Author Training Manual (Writer’s Digest Books, 2014), here…
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Content Sharing Strategy Builds Platform and Sells Books
Do you struggle with the idea of building author platform on social networks? Does creating personal relationships on Twitter and…
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Social Networking Helps Authors Before and After Book Release
So many writers balk at getting involved in social networking, yet in this day and age the Internet provides the…
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Mini Primer for Putting Together a Publicity Release
Todays guest post is written by Carolyn Howard-Johnson, author of The Frugal Book Promoter. “You’re Invited to a Publicity Party”…
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Should Writers, Authors and Bloggers Enter Contests?
It seems every time I get online, I find some sort of writing or blogging contest I could enter. If…
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How to Promote Your Book with a Virtual Book Tour
You can do just about anything online, including a book tour, and do it more successfully than offline. Knowing how…
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What Authors Can Learn from the Apple Genius Manual
Today’s guest post is written by book publicist Scott Lorenz Scott, president of Westwind Communications. Apple is a category killer…
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