Your goal might be to write one or two (or more) full-length books. However, most authors don’t make a living from their books—at least not from one or two published titles. Now, write 10 or 15, or 20 or 25 books, and you might discover that you can pay for more than just your monthly Starbuck’s habit.
The more books you write, the more books you sell. Not only do you sell more books because you’ve authored more books, but each book you publish stimulates sales of your previous books—if you write and publish them strategically.
How to Produce More Books In Less Time
You might think there’s no way you can write 15 or 25 books. Maybe you are struggling to write your first book. Lots of writers find it difficult to complete a book, but achieving this goal doesn’t have to be hard—not if you write short.
Lots of nonfiction book structures lend themselves to shorter lengths. And you can churn out 4,000-to–20,000-word books in no time! Before you know it, you’ll have numerous books not only written but published, and these will sell and make you money while they stimulate sales of your full-length books.
10 Ways to Make More Money With Short Books
If you produce them strategically, short books can stimulate your income in other ways as well. Here are just a few:
- Produce “small” ebooks that related to your “big” books to build brand awareness.
- Write short, detailed books on specific topics you have covered or plan to cover in full-length books but that you won’t or didn’t cover in depth.
- Produce short books to target readers who might want to purchase a specific product or service you offer, such as coaching; create an ebook that includes links to those products and services.
- Create a series; then combine the series into a full-length book (but continue selling the series as well).
- Give a short book away as an enticement to your email list or use it as part of some other promotion that allows you to get potential customers or clients into your funnel; then sell them a second, more in-depth book or course on the topic.
- Write and publish a short book just to say you are an author—to put this title on your website, business cards and signature; with this credential you can build your writing business (or any business) more easily.
- Write a series of short books to build author platform, visibility, authority, and expert status—all of which help sell books and build a business.
- Write short books that lead from one full-length book to another, a bit like leaving a trail of bread crumbs for readers to follow but in this case you use books on specific topics.
- Write a short book for a specific, possibly under-served niche that allows you to monetize with the book and in other ways, possibly even creating a totally new source of revenue.
- Write more short books, because the more books you publish, the more potential residual income you create; as books sell, money (in the form of royalities) “magically” shows up in your account or in the mail) even if you do hardly anything at all.
Even if you want to write a full-length book—or have, there are many good reasons to write short books. It’s currently my goal to produce two or three short ebooks between every full-length traditionally publish book I release. Why? It increases my sales, which means it increases my income. It also helps me market my other products and services.
Do you have a story about how short books increased your income? Tell me about it in a comment below.
It’s Time for You to Write Your Book FAST!
I’ve written a number of other posts on how to write a short book fast. You can find them on this blog. I’ve also spoken on this topic at conferences and on webinars for other organizations. I’m often asked to teach this topic.
For the first time, I’m doing just that. I’m offering How to Write a Short Book FAST! as an online mini-course. If you would like to learn more about the variety of short-book structures you might try, how to write them quickly, how to use them to increase your income, and, in the process, get inspired with numerous ideas for short nonfiction books you could write (and use to become an authorpreneur), join me on October 15 from 12–1:30 p.m. Pacific Time for a mini-course, How to Write a Short Book FAST! Click here to learn more and to register. Space is limited. Reserve your spot!
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