One of the best ways to promote a book is to tie into the news. When you make yourself and the topic of your book newsworthy, you will get the free publicity you seek. Today, media veteran Chris Well (@BuildYourBrandA) provides a guest post that details exactly what you need to do to gain media attention and exposure. When you…
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How to Understand the Competition for Your Book
I’ve written numerous posts about a book’s competition. I’ve also included this information in my books on business plans and book proposals. (Check out booksbyninaamir.com.)Ā This information is so critical to crafting a book that will sellāand getting it sold to a traditional publisher, that I asked another expert to give you his take on the subject. In this guest…
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5 Must-Have Book Marketing Tools for a First-Time Author
Authors constantly seek the best book promotion tools, especially since virtual marketing options change and appear almost daily. In this guest post, award-winning former publicist Sandra Beckwith (@sandrabeckwith) provides five tried-and true book marketing techniques for you to try. Whatās one of the first things you do when starting a crafting or home improvement project? If youāre like me, you…
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Eat Passion Fruit, Not Frogs, First: Nonfiction Writing Prompt #51
In his book, Eat That Frog! Brian Tracy recommends that you learn to focus on the most challenging taskāthe frogāfirst thing in the morning. Take on the āneedle-movingā projects before you do anything else. Iād like to propose a different strategy: Eat the passion fruit! In other words, start the day by tackling a project about which you feel an…
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Why Writers Need Courage to Succeed
Successful authors have courage. If you want to succeed as a nonfiction author, develop the willingness to move through your fear and toward your goals and dreams of successful authorship and a career as a writer. Become courageous. To develop courage, master your psychology, which is one of the six Pillars of High Performance. Fear usually begins in the mind….
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