Marketing and promotion often involve writing, but most authors feel they lack the knowledge, skill, time, and money to devote…
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9 Reasons Why I Won’t Ever Publish on Substack
It seems like everyone is moving their newsletters and online content to Substack, including some long-time bloggers and online influencers….
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5 Ways to Build a Powerful Local Audience for Your Book
Everyone talks about building a platform online and how that impacts book sales. However, you can also build a strong…
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What Authors Need To Know About Marketing On Instagram
Writers work with words. That’s why too many shy away from promoting their nonfiction books or building an author platform…
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Why Writers Should Fish Every Day
Are you “fishing” daily for new connections? If not, you need to read this post. W. Terry Whalin (@TerryWhalin). He…
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June Nonfiction Writing Challenge: Build Your Tribe
Platform. You know you need it, but you hate all that self-promotion. To get over that hurdle, reframe platform building…
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Blog Your Book to Build Author Platform
Copyright Scott Maxwell|Fotolia.comWhen I advise aspiring authors to become bloggers, they usually ignore me. They don’t want to begin a…
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4 Things You Need Before You Publish Your Book
Copyright Wavebreak Media Ltd|123RF.comYou’ve got a book idea. Maybe you’ve even written a manuscript. You’re ready to move forward and…
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Pre-Promote to Create Successful Post-Book-Release Promotional Events
At every conference I go to, the conversation ends up at least touching on author platform. What most aspiring authors…
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